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These companies and individuals provide outstanding Value and information for growing and developing profitable business relationships. GETTING SALES CONNECTEDGET CONNECTEDConnecting with someone new for the first time is a very big deal for many of us. We really want to connect because it is human nature and it is a big part of our happiness. 93% of us are uncomfortable entering new situations, such as going to a networking meeting and meeting strangers. So how do we jump this “Fear Gap” and meet new customers? Knowing that other people have the same fear is a great advantage – now you know your customers want to connect. Check out Susan RoAne’s book, “How to Work A Room”. She will welcome your calls and she’s a real believer in building relationships: www.susanroane.com PASSION SELLSPassion is what you get up in the morning for. It’s what drives your business. More people are realizing that the goal is to enjoy what you do. How do we have all the pleasure of working in our passion most of the time? Where did this all start, this business adventure of ours? Usually with a passion, a driving desire to be “in business”. My wife Moira helped me to learn more about passion and create my own ‘Passion Dance’. Learn more at www.successbreakthrough.com. BE A COLLABORATORBe sure to read “Wikinomics: How Mass Collaboration Changes Everything”, by Anthony Williams and Don Tapscott. This book is full of examples of companies and people collaborating. The premise is we can't know everything and be everywhere. The best companies help get their message out based on their ability to work collectively and collaboratively. So why not join in, or if you already are collaborative, step it up. You will find many others who are also experts, who can get you the information you need. Napoleon Hill wrote that being active in a Master Mind group is the number one characteristic common to self-made millionaires. The very good news is that there is great value in working with companies or individuals of different backgrounds. It makes for more varied and creative solutions. Michael Hepworth’s Rapid Growth Mentor Program has been extremely helpful as a Mastermind Group for me over the past 2 and ½ years – lots of new ideas with some needed discipline for good measure. If you are looking to take your business to the next level: www.streetsmartmarketer.com GET CONNECTED WITH YOUR BUSINESS - THE PROCESS THAT MAKES IT HAPPENCONSISTENT PROCESS BUILDS TRUSTMany of us have a kind of disjointed process called…‘sort of having a process…..’. This causes uncertainty because of not having a clear process you can count on and believe in. It can really hurt your business. For one thing, when something goes wrong, we don’t know what to fix! Your Customers buy from you because they trust you. Now what about process, a way of thinking about and doing things that you can repeat every day and feel great about. You know if it works. And if you think of a way to improve it, do it and see what happens. Then change it to “NEW AND BETTER” or if it doesn’t work for you, continue with the previous “PROCESS”. Michael Gerber is the master of Business Process. In his book “E-Myth Mastery: The Seven Essential Disciplines for Building a World Class company” he takes business process and its importance to a whole new level. The E-Myth Worldwide website is www.e-myth.com. THE START – FIRST CONNECTIONIt's amazing the number of ways we find the things we buy. It usually comes from wanting something so we start looking where we might find it. We may start by asking friends and colleagues. Sometimes it's right there in the yellow pages or maybe we’re surfing the Internet. How are you finding your customers so they can find you SIMPLE ACTION: Pick the most effective method you use now, your most effective ‘marketing strategy’, and commit to doing a measurable amount in addition to what you are doing now. Part of YOUR PROCESS is to be sure this is happening all the time every time. On Top Marketing provides “Get Sales Connected” with the look and feel of the business and helps us strategize to get in front customers. www.ontopmarketing.ca BUILDING THE CONNECTION – THE FEEL GOOD PROCESS |

